Shipping Innovation: Locker Click & Collect, the New Way to Convert More Shoppers into Buyers

OneStepCheckout ships to lockers with InPost

 

Find out how Parcel Lockers can Grow your Business

and how you can send your next 500 orders for FREE

 

Whether you run a small e-store or multichannel empire, it’s no easy feat convincing online shoppers to hit the ‘Order Now’ button. Customers can be very unforgiving and there are a few key reasons that can lead them to abandon their basket including a lengthy checkout process, surprise hidden fees, and even inconvenient delivery options.

Checkout can be your make or break moment, and OneStepCheckout already has you covered on keeping the checkout process quick and simple on your Magento store. Another significant way to boost your chances of conversion is by paying closer attention to the delivery options you offer. The influence of delivery on purchasing decisions shouldn’t be underestimated, given that inconvenient or unsatisfactory delivery choices sees half of online shoppers abandon their basket!

That’s why we are delighted to announce our partnership and compatibility with the Lockers Click & Collect shipping provider InPost UK.

 

THE POWER OF DELIVERY CHOICE

We’re all too familiar with the dreaded journey to the postal depot. As you inevitably wait in a mile-long queue among other annoyed and frustrated online shoppers, you regret having popped out for a minute and missing that delivery. And as for waiting in for a delivery? Well, no one wants to wait in all day for a delivery that doesn’t show up until the evening – it’s a surefire way to make you see red.

In fact, the short-comings of home delivery has seen Click & Collect services increase in popularity year-on-year as online shoppers seek out cheaper and more convenient ways of getting their goods delivered. So, e-retailers offering their customers choice in delivery can reap the rewards of reduced basket abandonment.

 

PARCEL LOCKERS: A FASTER AND MORE CONVENIENT WAY TO CLICK & COLLECT

The increasing popularity of Click & Collect has prompted a wealth of innovation to offer consumers a seamless and convenient parcel collection experience from third party pick-up points.

Automated parcel lockers are one innovation previously thought to be the future of Click & Collect, but are now firmly a solution for the present. Lockers are redefining expectations of Click & Collect as they offer a faster and more flexible way for online shoppers to collect and return items.

“Although commonly associated with Amazon, any retailer who understands the benefits of parcel lockers to both their business and customers can offer this option in checkout by partnering with InPost UK.”

 

OneStepCheckout ships to lockers with InPost

WHO ARE INPOST AND HOW CAN AUTOMATED PARCEL LOCKERS HELP YOUR BUSINESS?

InPost is the parcel locker company bringing customers the ultimate speed and flexibility of automated Click & Collect that’s available ‘round the clock. Several of the UK’s biggest brands including boohoo, ASOS and Holland & Barrett have partnered with InPost to provide their customers quick and easy locker collection and returns.

Here’s how parcel lockers can benefit both you and your customers:

  • They provide a more convenient next day shipping option for shoppers who don’t want to wait in for their deliveries, boosting your ability to convert your customers.
  • Orders are always delivered first-time, without the risk of missed deliveries. This takes pressure off your customer service team, avoids extra costs, and maintains a positive shopper experience that will have your customers coming back.
  • InPost’s automated 24/7 access lockers offer the Click & Collect experience that your busy customers want:
    • No queues or waiting around for staff to find their parcel, unlike other third party pick-up points
    • ‘round the clock availability so that customers can collect their orders any time, day or night
    • Quick and easy collection every time with just the scan of a QR code
  • With a national network of over 1,200 parcel lockers, customers can collect on the go from locations including supermarkets, train stations, convenience stores and petrol stations (i.e. Morrisons, Esso, Toys R us…)
OneStepCheckout ships to lockers with InPost

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THE PERFECT ORDER AND DELIVERY EXPERIENCE FOR YOUR MAGENTO STORE

By offering an easy and convenient parcel collection option that fits around the busy lifestyles of your customers, you’ll be able to convert more shoppers into buyers. With basket abandonment a relentless problem, e-retailers must find a way to identify the needs of their customers to reduce this problem. Parcel lockers are one innovation enabling customers to collect any time suits them and get their hands on their order within seconds.

Coupled with the simplicity of OneStepCheckout, by offering the choice and convenience of next day locker collection to your customers, you’ll be sailing ahead of your competitors. Look below what best in class experience you can offer with your Magento store.

 

ONESTEPCHECKOUT x INPOST IN ACTION

We partnered with InPost to provide the best integration ever and make sure your shoppers get a delightful experience, from the moment they placed their items to cart to he moment they get them in their hand.

Here is how it looks like at Checkout:

1) Customer selects InPost as their shipping method in OneStepCheckout

OneStepCheckout x InPost in Action A quick and convenient customer journey from checkout to order collection from a locker.

2) Once they select “Click & Collect”, a map appears and your customer chooses their most convenient locker location

Pick up point Map

3) Your Customer collect their order the next day by simply scanning their QR Code and tadaa!

OneStepCheckout ships to lockers with InPost

HOW TO REDEEM YOUR FREE PARCELS FROM INPOST

If you’re reading this it’s because you know the importance of the bottom of your eCommerce funnel to maximize your sales and make customers come back.

Ready to convert more customers with InPost? Now is the time to add InPost to your checkout. 

Get ahead of the pack: exclusively for customers and friends of OneStepCheckout, for a limited time only, you can send your first 500 parcels for free in the first month of using InPost.

 For more information and to claim your free parcels* CLICK HERE

*This offer is only valid for new InPost UK customers on Magento. Contract must be signed by 31st December 2018 and integration completed by 28th February 2019 to claim offer. All 500 parcels must be claimed within the first month of partnership and cannot be carried over to subsequent months. This is a rolling contract and you may terminate any time without notice. See full Terms and Conditions here.

Thien-Lan WeberAbout Thien-Lan Weber

Thien-Lan is the Chief Marketing Officer at OneStepCheckout. She's a Marketing expert with 20 years experience across Europe and Asia Pacific including Accenture, Clarins, Johnson & Johnson, eBay and PayPal.

Thien-Lan loves connecting people and helping retailers get the most out of eCommerce. As such, she recently joined the board of ExtDN (Extension Developer Network).

She grew up in Paris, holds a Master of Science in Management from HEC Paris and currently lives in Oslo, Norway with her husband and two children.