Category: 01. Checkout Insights

We’re all about increasing your online sales conversion by reducing cart/ basket abandonment. Here are all the insights and tips about Conversion Rate Optimization (CRO) and more broadly what’s happening in the world of eCommerce that might affect you.

Reducing friction and growing your customer lifetime value – New Partnership Announcement

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We met Windsor Circle just over two months ago at the Magento Imagine 2016 conference in Las Vegas and we immediately clicked (pun intended). Not just because of their green pants matching our ginormous green button. Not just because they are super fun and did the first flash mob at IRCE16. We clicked because they understand online stores’ business needs. Windsor Circle are big believers in a frictionless experience for merchants and their customers to enable engagement and love with brands. That’s why they’ve developed the easiest ‘push-button’ experience for digital marketers to create the most complex, data-driven, personalized campaigns. Read more »

New promo video

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We have created a new promo video that we wanted to show you:

OneStepCheckout brochure

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Here is a OneStepCheckout brochure/pamphlet. Click on the picture below and browse through the 4-pager:

Case study: 169% increase in conversions after changing to OneStepCheckout

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One of our irish clients recently performed a study of checkout conversions before and after installing OneStepCheckout for their online store www.thecorkscrew.ie. They setup Google Analytics goals with funnels to see how many got lost in the checkout process.  They monitored this for a week before installing OneStepCheckout and a week after. Here are the… Read more »

A/B test case study: Single Page vs. Multi-Step Checkout

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I came across an interesting case study by Get Elastic on the Official Vancouver 2010 Olympic Store. They originally had a long multi-step checkout, but created a new single-page checkout with all the options on a single page. With A/B split testing, 50% of traffic was redirected to the original checkout, while the other 50%… Read more »

Launch of One Step Checkout for Magento

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Hello, and welcome to the blog of OneStepCheckout.com! After many months of developing our product, we are proud to officially launch it! Our product is simply: A better Magento Checkout We have been doing consultancy Magento work for the past two years – and has been involved in launching several dozen online stores, in addition… Read more »